Channel Management Officer

In the Marketing & Public Relations Department, we are looking for a passionate Channel Management Officer.

The Channel Management Officer reports to the Marketing & Public Relations Manager. As a Channel Management Officer, you are responsible for supporting the deployment of the distribution channels by product, as well as by market and client segment, -optimize the performance of the distribution channels.

What will you be doing?

Distribution Channels

• You support the Marketing & Public Relations Manager in the implementation of the established policy by the distribution channel.
• You make proposals or advice to improve the performance of the distribution channels based on client needs and efficiency considerations and submit them for approval.
• You make proposals or advise on the marketing strategy by distribution channel.
• You make proposals or advise on the most suitable product mix by distribution channel and client segment based on the research results.

POS and ATM

• You make proposals or advise on the POS terminal placement policy.
• You process applications for ATM installation and submit them for approval in accordance with the established policy.
• You ensure that the installation or removal of an ATM takes place efficiently in collaboration with all departments involved as well as external suppliers.

Marketing research

• You conduct research into possible new distribution channels and make proposals in this regard.
• You identify customer segmentation by distribution channel based on both desk research and primary research.
• You investigate the needs of the identified customer segmentation in terms of products/ services, as well as the efficient use of distribution channels.

 Corporate identity

• You are responsible for ‘light’ design work in accordance with the guidelines in the Hakrinbank house style manual.
• You are responsible for monitoring the house style when deploying the Bank’s distribution channels.
• You ensure that the Bank’s ‘signage’ is up-to-date.

Events

• You are responsible for the draft development and organizational activities in the event of participation in trade fairs and other events, taking into account the house style.
• You are responsible for accounting associated with the events (budget preparation and monitoring).

Reporting

• You develop and manage the MIS related to the utilization of (existing) distribution channels of the Bank, in particular ATM, POS, and internet banking.

What do we ask for?

• Higher Professional Education (HBO) in Economics, preferably in Marketing or Commercial Economics.
• At least two years of work experience.
• Excellent project and organizational skills.
• Good oral and written communication skills.
• Knowledge of and experience with the MS Office package.
• Knowledge of and experience with graphics programs.

Are you convinced that you can meet this challenge?

Please email your motivation letter and complete resume to solliciteren@hakrinbank.com by May 27, 2022, at the latest, attn. Manager Human Resource Management, specifying Channel Management Officer as the subject, or apply immediately by sending the form below:

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